News
Pakistan eCommerce Association (PEA) Partners with Tech Week Asia Singapore to Boost Cross-Border Trade
Pakistan eCommerce Association (PEA) Partners with Tech Week Asia Singapore to Boost Cross-Border Trade
Pakistan eCommerce Association Urges Tax Relief for Women-Led Businesses Amid Rising Burden
Lahore (Staff Report): The Pakistan eCommerce Association (PEA) has called on the government to urgently review its taxation policies on local e-commerce companies and digital payment transactions, warning that the rising fiscal burden is disproportionately impacting women-led startups and small businesses. PEA General Secretary Sehrish Ali said that the new levies introduced in the 2025–26 federal budget—including an 18% GST and an additional 0.25% to 2% tax on cash-on-delivery and...
Asian Development Banks Report on Ecommerce In Pakistan Surpasses $10.42 Billion
Pakistan’s e-commerce sector is experiencing a digital revolution, reaching a staggering $10.42 billion in 2025, according to the Asian Development Bank’s (ADB) Pakistan’s Digital Ecosystem: A Diagnostic Report (July 2025). With projections estimating growth to $12 billion by 2027 at a 17% CAGR, Pakistan is poised to become a key player in the global digital economy.
Diamond Supreme Foam Launches Supreme GelCool Mattress: The Ultimate Sleep Solution for All Seasons in Pakistan
Diamond Supreme Foam is a leading and trusted name in the Pakistani mattress industry, known for its quality and innovation. Supreme GelCool Mattress is designed specifically to meet the demands of Pakistani homes. The GelCool mattress features advanced cooling gel technology, providing unmatched comfort and temperature regulation, making it the ideal choice for restful summer sleep. Introducing GelCool Technology: Cool Comfort Meets Smart Design Supreme GelCool Mattress and its variant,...
Pakistan’s Finance Bill 2025–26: Final Approval on eCommerce Taxation in Pakistan
For the first time, key players and operations in the eCommerce ecosystem are formally defined in Pakistan’s Sales Tax Act, 1990, including:
- E-Commerce: Sale or purchase of goods/services over digital networks (websites, apps, online marketplaces).
- Online Marketplace: Platforms facilitating digital orders from multiple sellers to multiple buyers.
- Payment Intermediary: Entities like banks, fintech apps, or payment gateways processing financial transactions.
- Courier: Any entity delivering goods and collecting cash on behalf of sellers (includes logistics companies, ride-hailing, and food delivery platforms).