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Ecommerce Case Study on Luscious Cosmetics and Freshlabs - Hear From CEO & Founder Mehrbano Sethi
Case Study — Pakistan Ecommerce Built From Nothing: How Luscious Cosmetics Cracked a Code No One Else Could In 2007, Mehrbano Sethi launched a cosmetics brand into a country with no ecommerce, no digital payments, and no domestic beauty industry to speak of. Nineteen years later, she's doing it again — this time for Gen Z, and this time with AI in the room. SubjectLuscious Cosmetics & Fresh Labs FounderMehrbano...
Diamond Supreme Foam Announces Azadi Sale 2026 with Flat 14% OFF on Its Entire Collection
Pakistan's Independence Day shopping season has become one of the country's most anticipated retail periods, with leading brands introducing exclusive offers across home, lifestyle, and consumer categories. Many homeowners use this time to replace ageing mattresses, upgrade bedroom furniture, or invest in better sleep essentials while taking advantage of seasonal promotions. This year, Diamond Supreme Foam - Pakistan’s pioneer in comfort for over 5 decades - has announced its Azadi...
Best Spring Mattress in Pakistan | Dolce Vita
From Marriott to Your Bedroom: Why Dolce Vita Is the Best Spring Mattress Brand in Pakistan Luxury hotels in Pakistan choose mattresses that balance deep contouring softness with long-term orthopedic support. Every detail is carefully engineered to ensure guests enjoy consistently restful sleep night after night. This commitment to exceptional sleep is why premier hospitality brands like Marriott choose advanced pocket spring mattresses from Dolce Vita – The King of...
Ecommerce Case Study on Herbal Solution - Selling Shilajit Online ! High Demand
Ecommerce Baithak · Episode 46 · Case Study Herbal Solutions: How a Faisalabad Hikmat Family Business Built a 10-Year Digital Brand in Pakistan's Most Distrusted Category Featuring Abdul Rehman Jami (CEO & Founder) and Waheed Ahmed (COO & Marketing Manager) — a deep dive into scaling herbal and Hikmat products online, from a Facebook boost button to certified, research-backed treatment courses. Brand: Herbal Solutions Founded: 2004 (online pivot: 2016–17) Base:...
How to start Ecommerce Business in Pakistan from Zero - Case Study on Rivaaj Mahal
ECOMMERCE BAITHAK · EPISODE 46 · CASE STUDY FILE A Gujranwala Origin Story Rivaaj Mahal: How One Man Turned a Rs. 17,000 Phone Into Pakistan's Busiest Parcel Brand No investors, no studio, no marketing degree — just a hakeem's hair-oil formula, a secondhand Android, and a refusal to wait until things were perfect. This is the inside story of how Mustansar Hussain built Rivaaj Mahal from a single bottle sold...